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Go High Level Unboxed: A Deep Dive into Marketing Automation

September 30, 20238 min read

In today's fast-paced digital landscape, choosing the right marketing automation tool can be the make-or-break decision for many businesses. 

Does Go High Level truly stand as the one-stop solution in the bustling market of CRM tools?

Let's take a deep dive to discover if it lives up to the hype.

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Discovering Go High Level

Meet Go High Level, the tool that has stepped up to make marketing automation a breeze for businesses big and small.

At its heart, Go High Level is all about simplifying your business operations. 

It’s here to take all those time-consuming tasks off your hands, helping you to manage your CRM, communications, and so much more, all in one convenient place.

But it's not just about automation; it's about doing it smartly. 

Go High Level makes sure that every task it takes on is done with a level of efficiency that really makes a difference in your day-to-day operations.

Think of it like your all-in-one tool kit.

 It pulls together all the best bits from various tools and brings them into one easy-to-use platform. 

It's about keeping things simple while giving you all the capabilities you need to get the job done well.

So, let’s get down to the nitty-gritty and see just how well Go High Level can take a potential lead from curiosity to a happy, loyal customer.


Stages of the Customer Journey in Go High Level

We will not talk about strategy in this post. 

What we will cover is the journey of a lead becoming a client in Go High Level and how effective an all-in-one is for this process.

Ready To Get Started With Go High Level NOW? Click here for your FREE 30-Day Trial

STAGE 1: INITIAL LEAD ENGAGEMENT

In this stage, explore how Go High Level helps in efficiently managing and responding when a potential lead reaches out to your business through various channels.

People are wanting more information and to buy from us all the time. Making it easy to reach and purchase is important to the success of a business.

How many times have you reached out to a business and never heard back?

Too many times!

With Go High Level they have something called Conversation Aggregation - all conversations happen in one place.

  • Chat widget

  • Instagram DM

  • Facebook Message

  • SMS

  • Phone Call

  • Whatsapp

All the data is in one place.

Initial Lead Engagement Automations

The best part of the automations for incoming conversations is you can set up an automation to “auto-reply” to that lead until you can get back to them.

Examples of Customer Replied Workflows in Go High Level:

PJD Workflow


STAGE 2: LEVERAGING LEAD MAGNETS

Let’s delve into the specifics of setting up and optimizing a lead magnet to capture the interest and details of prospective customers.

How to set up a lead magnet in Go High Level.

You need:

  • Domain

  • Landing page

  • Thank you page

  • A form

Go High Level’s sales funnel capabilities rival the best out there. They are easy to put together with all the pieces in one place and High Level gives you unlimited funnels, forms, domains, and automations.

Lead Magnet Automations

These are the 2 most important workflows for a lead magnet funnel.

Lead Magnet Fulfillment Workflow

Trigger Link Clicked Workflow

LM Workflow

STAGE 3: SCHEDULING CALLS WITH LEADS OR CLIENTS

High Level has full calendar capabilities along with automation of the appointment reminders all in one place.

High Level has 4 calendar types:

  • Simple Calendar

  • Round Robin Calendar

  • Class Booking Calendar

  • Collective Booking Calendar

These are sure to cover all your appointment needs.

Appointment Automations

Call Reminder Workflow

No Show Workflow

Canceled Workflow

Calendar Name Workflow


STAGE 4: CRAFTING A ROBUST SALES FUNNEL

High Level has unlimited sales funnels and you can create any funnel type you need to sell your products and services.

One that I highlighted was a popular funnel called the SLO or self-liquidating offer funnel. This funnel is fun because it has a main product, an order bump, and an OTO ( one-time offer)

Creating and managing offers through Go High Level requires

  • Creating the sales funnel

  • Creating the products

  • Creating the fulfillment workflows

Sales Funnel Automations

Waitlist

Order Form Step 1 Abandon Cart

Sale Fulfillment Workflow

Order Bump Fulfillment

OTO Workflow

Nurture Did Not Buy Sequence

Trigger Link Clicked

Product Name Workflow


STAGE 5: BUILDING A DYNAMIC SALES PIPELINE

Pipelines will change your business!

Why?

The power of seeing where your business is at at all stages of your business and at any time out an Excel spreadsheet guru on your team!

High Level has all the pieces and they talk to each other.

When someone fills out a form they can go on the pipeline and an automation can move them when they purchase or cancel.

Imagine the workload lifting off your plate!

How to build a pipeline in Go High Level:

  • Determining your client’s journey through your offers

  • Adding different stages

  • Monitoring progress


Pipeline Automations

Creating Opportunities in Workflows:

The options are endless. This is one simple automation but you can create anything you want to monitor within your client’s journey visually in High Level.

Follow Up Pipeline

STAGE 6: SEAMLESS PAYMENTS AND ORDER FULFILLMENT

Go High Level features smooth payment processing and this fulfills orders efficiently, enhancing customer satisfaction.

How to take payment in GHL? We have one-step and two-step order forms along with the ability to take payments in the Member’s Area. So simple and easy to collect money for your offers.

With the Member’s Area being within Go High Level allows you to give instant access - AKA no Zapier connections needed.

You can add the “Action” of Grant Membership Offer at any stage in an automation that you would like.

Membership Grant

Order Fulfillment Automations

There are a number of ways to automate fulfillment. One is through the sales funnel automations above. Another is with your courses in the Membership Area within Go High Level.

Membership workflows

Automating Password Reset is also an amazing feature. One more thing you no longer have to do manually.

Offer Name Workflow

STAGE 7: BRINGING IT ALL TOGETHER

As we reach the end of the journey, take a step back to appreciate how Go High Level integrates all these stages into a cohesive and streamlined process, ready to be leveraged for business growth.

From the moment a potential lead or client reaches out to fulfillment and follow up it can be accomplished in Go High Level.


Ready To Get Started With Go High Level NOW? Click here for your FREE 30-Day Trial

How Much Is Go High Level?

For those of you who are curious about how much Go High Level will set you back, here's a quick glance at their three-tiered pricing:

1. Agency Starter Account - $97/month

What's in it? This plan is like an all-you-can-eat buffet for your business needs. 

You get three accounts, all with unlimited capabilities. This means unlimited domains, funnels, websites, contacts, email addresses, and even a membership area with no cap on courses. 

Why it stands out: Go High Level packs in features like CRM, Funnel Builder, Website Builder, Automations, Pipelines, and so much more, making the $97 seem like a steal, especially when most software solutions limit your access.

2. Agency Unlimited Account - $297/month

What's in it? This plan is where you become a digital empire builder. 

With the ability to create unlimited sub-accounts, you can operate like a mini SaaS company.

Why it stands out: Each sub-account comes with unlimited users, domains, funnels, and more. Think of it as creating several Starter Accounts under one umbrella.

3. Agency Pro Plan (SaaS Mode) - $497/month

What's in it? The crown jewel of Go High Level's offerings. At just $200 more than the Unlimited Account, you're not just using a SaaS; you're running one.

Why it stands out: It's the full package, allowing you to have unlimited sub-accounts and determine the features and price points for each, making it perfect for those ready to scale big.

You can also generate income over and above with all the additional features.

Quick Tip: If you're still on the fence, Go High Level does offer a 30-day free trial. Dive in and see if it's the right fit for your business. 

And for those who love visual content, I've covered all of this in-depth over on my YouTube channel.

Final Thoughts and Recommendations

THE VERDICT

For businesses looking for a comprehensive, user-friendly platform that covers all bases of marketing automation, Go High Level is a top contender. 

It’s suitable for businesses of all sizes and offers scalability that many platforms lack.

In the vast sea of marketing automation tools, Go High Level emerges as a beacon of holistic functionality, making it a recommended choice for businesses.

Ready To Get Started With Go High Level NOW? Click here for your FREE 30-Day Trial

Want to learn more about Marketing Automation with Go High Level? Click Here

_________________________________________

Already a Go High Level user and it is time to upgrade to PRO - I got you!

When you upgrade to the Pro Plan you will be given access to my signature Go High Level Affiliate Offer - The Saas Suite.

The SaaS Suite

Which includes:

  • The SaaS Code Course

  • The Go High Level Training Code Course

  • The SaaS Set Up - fully done for you

  • Onboarding Checklists

  • Snapshots

    • Coaching Snapshot

    • Your SaaS Snapshot

    • Support Snapshot

  • Access to our exclusive Go High Level Now Facebook Group with 2 weekly calls with me

As my affiliate, you are also given access to ME as your personal GHL Consultant.

And so much more!

What Are You Waiting For - Let’s DO This - Together.

Click Here To Get Started Today.



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The Fine Print: Some of my links are sponsored or affiliated and I may make a commission when you buy at no additional cost to you ✨

pamela dalepam dalepamela joan dalehigh level crm reviews high level crm pricinghigh level reviewgo high level reviews
She has over 10 years of experience as a teacher, trainer, and coach, helping powerhouse entrepreneurs innovate and grow.

Pamela is an official HighLevel™ Partner, certified as a Master Marketer by Funnel Gorgeous Society™, and trainer for some of the biggest names in the online education industry, including Peng Joon, Lori Kennedy, Jody Milward, and Julia Taylor.

She believes that the only way to run a profitable (and freedom-oriented) business is to add a monthly recurring revenue stream.

Pamela lives by the beach in Mexico with her husband, eats tacos every day, and loves helping amazing entrepreneurs change the world.

Pamela Dale

She has over 10 years of experience as a teacher, trainer, and coach, helping powerhouse entrepreneurs innovate and grow. Pamela is an official HighLevel™ Partner, certified as a Master Marketer by Funnel Gorgeous Society™, and trainer for some of the biggest names in the online education industry, including Peng Joon, Lori Kennedy, Jody Milward, and Julia Taylor. She believes that the only way to run a profitable (and freedom-oriented) business is to add a monthly recurring revenue stream. Pamela lives by the beach in Mexico with her husband, eats tacos every day, and loves helping amazing entrepreneurs change the world.

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